Bart Simpson Goes high fashion with Jeremy Scott! From the Hollywood Reporter:
"It's quite a moment for The Simpsons: a 500th episode upcoming, and a star on the Hollywood Walk of Fame for series creator Matt Groening. But Bart Simpson's got another episode himself: he'll be walking the runway at New York fashion week next week. Avant-garde designer Jeremy Scott, who's based in L.A. but a veteran of the Paris runways, will be smattering Bart's face across 8 pieces of clothing for men and women."
Does this work? Who knows. It's kitchy, but probably not a movement. I remember buying a Bart Simpson t-shirt in grade school. This can't be much different.
CCAA, a South American (Brazil) language school that teaches English, has a new spot with TWO Celebrity Endorsers – Megan Fox and Mike Tyson. In the spot, Fox represents the “Island of Milk and Honey" and Tyson the Island of Hell.” It’s a classically cheesy spot that is perfect for the teenage boys that are CCAA's target audience. I just had no idea a language school would have the cash to secure arguably A-List talent. Plus, who knew Fox and Tyson were so popular south of the border?
Who doesn't love Zooey Deschanel? She's an actress who embraces quirky movie roles (500 Days of Summer, Elf), a sitcom star on Fox (The New Girl), a singer with a throwback, old school style (She & Him), and a Celebrity Endorsement professional (Cotton, Rimmel London).
What's most impressive is her divergence from the norm. Zooey doesn't mind bucking stereotypes. At the height of her popularity she made the move from movies to TV, and her beauty brand that shows how you don't have to be a super model to be beautiful and glamorous.
I don't think anyone would mistake Zooey for a supermodel – just watch one episode of The New Girl to see her act like anything but a pin-up. But, many will argue that Zooey is better looking than Giselle or Lara Stone. Plus, she is much more identifiable for women buying beauty products. With Rimmel London, Zooey shows that beauty shines through all women and you don't have to be "super model beautiful" to be desirable or aspirational.
We love Zooey Deschanel in everything she does. She's a great asset to brands and will have a career that extends well beyond what many perceive as the "prime years" for a female actress.
The Bleacher Report claims that Manny Pacquiao is the most popular athlete. However, their only real claim is that Manny is the most searched athlete.
While I’m not sure of the Bleacher Report's source, I did a Google insights search of Manny Pacquiao, Cristiano Ronaldo and David Beckham. Pacquiao was third. Right behind Beckham, but Cristiano Ronaldo had more than triple the amount of searches.
I don't mean to discredit Pacquiao in any way. His celebrity value is amazing – from his political office to his endorsement deals to his anticipated fights. I just don't see him as the most popular celebrity in the world, or even the U.S. Just look at his Facebook fans (under 2 million) – hardly the powerhouse the Bleacher Report claims.
The marketing power behind AMC's hit television show, Mad Men, goes beyond the TV set. Their branded entertainment in and around the show has been paramount to the series’ and AMC network’s success.
While integration with Banana Republic has been done in the past, this summer a 65-piece collection for both men and women was introduced. What's more, the pieces are co-branded Mad Men and Banana Republic.
I'm all about collaboration. The curated styles by the show's costume designer, Janie Bryant, are both fashionable and enviable thanks to the show's influence on popular culture and style. What's lost in this is the over commercialization of the show. I like the 60's inspired styles that the Mad Men encourages. I often find myself styling my own wardrobe with the show in mind – even to the extent of buying a tie clip. But if someone ever asked me if I got it from the Mad Men collection at Banana Republic, I'd lie. I'd rather tell them I got it at H&M.
Style is about personality and creating something own-able and unique – not buying costumes from a television show.
Victoria's got a whole new bag and it's NOT another Birkin bag for her collection, which is valued at over $2 million. In fact, Vicki no longer needs to send Hermès a check when she wants to buy a new bag.
Beckham's new bag is offered under her own label and is a steal at $30k – nice!
It seems silly to say, but very few people can afford these bags. While Victoria Beckham is the queen of style, can her celebrity style actually bring in 30k for a bag? Think of what else $30,000 can buy:
Audi A3 = Starting price under $30k
Single Family Home = $25k in Cleveland Heights, Ohio
An Obscene Jesture = $30k Will Power was fined after a race
It takes a bit of gall to sell a bag at such a hefty price tag, but if Mrs. Beckham is known for anything it's setting the stage for style. However, I think her business strategy would be more sound (and profitable) if she were to lend her name to more reasonably priced styles for the masses.