Jordan hasn't played in the NBA in 8 years
Forbes estimates Jordan's income to be $60 million last year
Second highest paid athlete (first is Tiger Woods)
The Jordan Brand (Nike) has an annual revenue over 1 Billion dollars
Celebrity Endorsers of the Jordan Brand: Derek Jeter, Dwyane Wade, Carmelo Anthony and Denny Hamlin
Majority owner in the Charlotte Bobcats
The article is a great recap of Jordan's career and how he makes money. However, the best point made is that Jordan built his career in an age where he was perceived as good – on and off the court. That doesn't mean he was without his own scandals…he had them all. He cheated. He gambled. He failed at baseball. But all of this was overshadowed by how good of an athlete he was. The "good" on the court outweighed the bad off the court for one simple reason – social media did not exist. And for that reason, we'll never look at an athlete or celebrity like we look at Jordan ever again.